Why
Choosing Us
Authentic Indian Products
The advantage of shopping with us is that you get genuine Indian products directly from trusted sellers.
Affordable Delivery
We make it easy for you to enjoy Indian products overseas with fast, reliable, and affordable delivery.
Wide Range of Choices
You can explore many unique Indian products so that you always find something to suit your lifestyle.
Popular Categories
Alaaya Decor
At Alaaya Decor, we believe every home tells a story, and we create timeless pieces that bring warmth, character, and harmony to your space. Inspired by nature and crafted with care, our collections blend tradition with modern aesthetics — making your home not just beautiful, but soulful too.
ONEarth
Pronounced as one earth. ONEarth was founded in Jan 2020 to give back to Earth, a society which gave us a lot. ONEarth believes in the motto of ONE Earth, ONE Life, ONE Health, and aims to rebuild the planet for better health and lives. The brand provides sustainable products ranging from personal care, home decor, and Jewellery to kitchen and travel essentials. It also has products under stationary, conscious gifting, yoga, and wellness segments.
Affiliations
What Setu Store is
Setu Store is a tech-enabled B2B marketplace that solves cross-border trade challenges by connecting trusted Indian suppliers with global buyers.
Smart Software
Our platform leverages cutting-edge technology to streamline cross-border trade, making order management, payments, and communication seamless for buyers and suppliers.
Smarter Sourcing
Connect with verified suppliers across India and source products efficiently. Our smart search and verification tools ensure you get the best quality at competitive prices.
Infinite Opportunities
Expand your business globally. Setu Store provides insights, networking opportunities, and trade support to help you grow and explore new markets.